Disney-aftale

Story House Egmont and Disney renew long-term collaboration

More than 75-year collaboration continues with new deal covering 27 countries across Europe and selected international markets. Story House Egmont returns as Disney magazine publisher in the UK.

10.01.2025

Story House Egmont, one of Europe’s leading magazine publishers, has renewed its long-term collaboration with The Walt Disney Company. Story House Egmont will continue to publish magazines in 27 countries across Europe and selected international markets, featuring strong and iconic brands and characters such as Disney’s Donald Duck, Mickey Mouse, Stitch, Winnie the Pooh, Princess and Frozen, Disney and Pixar’s Cars and MARVEL’s Spider-Man and many more. From 2025, Story House Egmont has also regained the position as magazine publisher in the UK for all Disney franchise magazines. 

The collaboration spans more than 75 years, dating back to 1948, when media group Egmont first launched the Donald Duck magazine in Scandinavia. Since then, Disney has become the world’s largest licensor and Story House Egmont, the licensee, the home of a broad variety of market-leading brands. 

“We are delighted to continue our long-term collaboration with Disney. The renewal is the result of a trusting and close collaboration at all levels, with a particular focus on continually innovating the magazines to deliver age-appropriate content that meets the needs of today’s children and comic book fans, as well as having strong sales and marketing teams in all markets,” said Marika Bark, Director of KIDS in Story House Egmont. “At the same time returning as the Disney magazine publisher in the UK, a key market, is testament to the passion and professionalism that runs through our entire KIDS publishing organisation.”

“This renewed collaboration with Story House Egmont marks an exciting milestone in our 75-year relationship of creativity, innovation, and shared success,” commented Cécile Legenne, Vice President Disney Publishing and Games EMEA. “We are thrilled to continue to work together to bring joy and timeless stories to generations of readers across EMEA”

Story House Egmont is a part of the Nordic-based Egmont media group and publishes magazines in the following 27 countries: Germany, Switzerland, Austria, UK, Ireland, Poland, Czechia, Slovakia, Hungary, Norway, Sweden, Finland, Denmark, Iceland, Estonia, Latvia, Lithuania, Bulgaria, Croatia, Serbia, Bosnia-Herzegovina, Slovenia, Montenegro, Macedonia, China, Australia and New Zealand.